Some Pointers to Make an Effective Law Firm Website
Know that a solid design is important for a law firm website so that you will get the results that you want and that means drawing visitors and keeping them on your site. Presented here briefly are some of the design tips that you can follow in order to have an effective law firm website. When you check out these pointers, you will find it not as hard as it sounds and you can easily unleash your creativity when following these tips.
Our first pointer is that you stick with a simple website design because bear in mind that if a person needs a lawyer, he or she is ready to get down to business. Note that a clean and easy to navigate website will lead your potential client to a better understanding of your services and will encourage the person to decide fast if you are the right lawyer for her or his situation. A law firm that has followed this criteria is one that specializes in Injury Law and it is DeSalvo Law firm.
A website can be simplified by following these ideas, such as utilizing large headers and contrasting colors, shortening long paragraphs, using of white space to separate content, reducing the number of text, and by using powerful images to combine with your text in order to relay a message. Getting to the point fast and communicating easily should always be the main objective of your website design.
Our next advice when you make your law firm website is to make it mobile friendly, and since designers know the negative impact of a complicated site on the search engine, they should be able to make it to this criteria. Be aware that studies have shown that smart phones are used in going online by 64% of adult cell phone users and 34% of mobile internet users, and this is a good reason to make your site mobile friendly. Know that these percentages are constantly increasing, and so if your law firm’ website is not mobile friendly, then you are losing potential customers.
The next pointer for an effective law firm website is a well organized content and a clear call to action, and this is where proper placement of content is very important. The content that is referred here is anything that is not just visual, and this means blog posts, press stories, the profile of the lawyer and also a scripted video would be good.
Rules of design like keeping your text to a minimum, sentences used are short and simple, not using vocabulary, and breaking up big blocks of text through white space, can be followed.